What does it mean when the major online retailer of books and movies is getting into the content production business? It’s more industry convergence that proves that “content is king”, even when it’s crowdsourced…
I think that Amazon is doing a kind of Zeroes2Heroes approach to getting original content, but on a bigger, Amazon scale: promises of “options”, coupled with free (but strings attached, I think) tools like their Storyteller storyboarding app and online network.