How do you set a price for an eBook edition?

What’s the right price,relative to the cover price of the printed edition,or relative to the expectations of the eReader market?

This is something I must resolve for myself:when I publish “Owe Nothing”in eBook format (which I am going to do fairly soon),what is the best price? I’ve seen eBooks on sale for $0.00,$0.99,$2.99,$4.99 and so on.

Aside from resolving this particular quandry,I’m beginning to see that eBooks represent a huge benefit to the author-seller:no shipping costs,no inventory,and no re-ordering from the publisher. Admittedly,the burgeoning growth of eBooks,eReaders  and a new author-based publishing market (compared to some noticeable declines in sales for traditional publishers)  is an exciting prospect.

http://www.secure-ebook.com/blog/post/2006/12/12/3-ebook-pricing

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