Preview Owe Nothing Free, on Google Books

In the spirit of “try before you buy”, I invite you to read a preview of my novel, Owe Nothing, on Google Books.

Owe Nothing is my non-mainstream look at Vancouver: an adventure novel based upon real people and places that I knew when my family lived in dodgy Kingsway Motels for over a year. The names of the people in Owe Nothing are fictionalized, but the people and events are inspired by reality…

All ow me to introduce a few of the main characters…

Jack Owen
A young guy looking for adventure, and an escape from his lower-class rut. By accepting a bizarre job offer, he soon discovers that the back alleys and rooftops of East Vancouver hold more mysteries than he may be able to hide from his Dad or his Sister.

Parminder Singh
Jack’s buddy from work, and his companion through some bizarre surveillance tasks that they’ve been recruited to do for a man they’ve never even met. Parm’s not sure if this is on the up and up, but he’ll do it for the money.

Mike and Chris Coffey
Brothers, and friends of Jack from the neighbourhood. They’ve got to find a way to get rid of their violent alcoholic step-father Ted, without their mother Regina finding out. Maybe Jack can help them…?

Check out the rest of Owe Nothing, on Google Books.

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Is an eReader or Tablet in Your Future, or mine?

I read this 2010 Survey of Book Buying Behaviour that gave some interesting stats on eReader adoption rates among book buyers. Compared to buyers of printed books, eBook purchasers are a small lot, but growing every day.

The survey said, among other things, that of the 9800 some-odd people surveyed…

  • eReader owners represent about 7% of all book buyers. (7% doesn’t sound like much, but it’s a percentage of a very large number!)
  • That number could grow to 12%-15% in the next two years.
  • 15% either already own an eReader or a very likely to purchase one in the next 6-12 months
  • 16% didn’t own an eReader but were somewhat likely to buy one in 6-12 months
  • 60% of respondents who already owned an eReader would buy 1 to 10 eBooks in the next 6-12 months
  • 47% of eReader owners would pay anywhere from less than $10 to almost $13 for an eBook
  • 14% of eReader owners would pay between $14-$20 for an eBook.

My impression of book marketing is that my message is effectively a pebble thrown into the ocean. I must make a much larger splash for my ripples to be noticed out of all the rest of the masses of motion in the ocean.

One article I read said there are 1 million books being published in print each year. That is a massive number. A publishing house employee was quoted as saying “that’s too many books”.

So, as an Author and book seller, it makes some sense to move out of the ocean and inhabit a smaller body of water, where there is less competition. In other words, to some degree, become a bigger fish in a smaller pond. Publishing for eReader platforms seems to be a simpler and more economical way to accomplish that, while at the same time, giving an Author an inexpensive (and almost immediate) publishing platform. And, distribution is to an audience who can control what they want to see to a greater degree than their bookstore-visiting cousins.

Similar to an opt-in email list, an eReader (or a Smartphone or PC running eReader software) is an opt-in platform. It displays content and content categories that are largely defined or controlled by the reader. The online bookseller (say, Amazon) wants to facilitate a sale quickly and easily, by feeding the eReader user book suggestions that match their interests. So not only are eReader users a smaller audience, but they are potentially a more focused, loyal audience, because their personal needs are being discovered and cultivated in real-time. Online content is catered more to their needs, and delivered in almost no time – barriers to entry are very low…

Is an eReader or tablet in your future, or mine? I think it’s very likely. What do you think?

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Are Video Book Trailers a Good Idea?

Are video book trailers a good idea? I actually debated this question while I pondered the progress of my online book marketing campaign. In retrospect, it seemed funny that I actually pondered this at all.

When I first envisioned the kinds of activities it would take to market a novel, I imagined things like press releases, printed interviews, serialization, or an email campaign. I was thinking in textual terms, for a textual medium.

It seemed rational, but in truth, it was a limited, literal approach, and it ignored a key aspect of modern life: we live in a multimedia, multi-modal world. Reading text is only one of the modes of apprehension that we use in any given day. We also listen to radio, podcasts and music, we watch TV and video, and we interact with others remotely through telephone, text messages and online, through email and a myriad of other channels.

In one way or another, I’ve been involved with the production of graphics, video, animation and interactive media since graduating from art college in 1989. I think I had a stereotypical mindset about the written word; perhaps I assumed that novels, a traditionally linear, text-only medium, must be marketed in a linear, text-only manner. This seems odd, since it’s in my nature to take a multi-disciplinary approach – to think laterally, and to jump any conceptual fences that present themselves.

I remembered a lecture by Dr. Tom Hudson, one-time Dean Emeritus at Emily Carr College of Art and Design, and a man who was a major influence on my education. Tom Hudson cited philosopher Bertrand Russel, who claimed that about 65% of all knowledge was achieved visually. Tom Hudson went on to say that with the advent of television and the explosion of information systems, the percentage was probably now closer to 80%.

He said that before 1990, in an ancient and wondrous time about 5 years before the first web browsers come onto the scene and before the World Wide Web came into people’s lives.

Now, in 2010, you can watch (and record) video clips on your cell phone. Media is becoming small, more portable, less expensive, and more integrated. Video and interactive media are being distributed everywhere today. Tom’s words brought modern multi-media marketing approach into focus.

So the question is are video book trailers a good idea for independent book marketers and authors? I’m answering with a tentative Yes.

Here’s a couple of discussion threads on the topic:

http://bookmarket.ning.com/forum/topics/how-effective-are-video-book

http://bookmarket.ning.com/forum/topics/the-impact-of-book-trailers-on

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Book Trailer Video: Owe Nothing

Check out the new book trailer video for Owe Nothing:

http://ejohnlovebooks.com/books/owe-nothing/owe-nothing-video-trailers/

This captures a bit of the humour and intrigue of Owe Nothing. I think I definitely see more video trailers in my future…

(Apex Reviews, and GhostWriter Extraordinaire)

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How do you set a price for an eBook edition?

What’s the right price, relative to the cover price of the printed edition, or relative to the expectations of the eReader market?

This is something I must resolve for myself: when I publish “Owe Nothing” in eBook format (which I am going to do fairly soon), what is the best price? I’ve seen eBooks on sale for $0.00, $0.99, $2.99, $4.99 and so on.

Aside from resolving this particular quandry, I’m beginning to see that eBooks represent a huge benefit to the author-seller: no shipping costs, no inventory, and no re-ordering from the publisher. Admittedly, the burgeoning growth of eBooks, eReaders  and a new author-based publishing market (compared to some noticeable declines in sales for traditional publishers)  is an exciting prospect.

http://www.secure-ebook.com/blog/post/2006/12/12/3-ebook-pricing

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Visual artist Sonny Assu fuses native symbols with pop culture

Visual artist Sonny Assu fuses native symbols with pop culture, and reminds us that native culture isn’t dead, or dying, or just about preserving the past: it’s alive and interacting with us every day.

Visual artist Sonny Assu fuses native symbols with pop culture, and reminds us that native culture isn’t dead, or dying, or just about preserving the past: it’s alive and interacting with us every day.

Intelligent, beautifully-crafted messages…

http://sonnyassu.com/work.html

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Writing as a Form of Cocoon…

I tend to write the most and the best when the process is driven by a personal memory or feeling – something that might have been evoked by a unexpected sound or smell, or a memory triggered by that. Sometimes, a new perspective or pattern of thought evolves, which was brought on by a recurrence of events during the day.

I tend to write the most and the best when the process is driven by a personal memory or feeling – something that might have been evoked by a unexpected sound or smell, or a memory triggered by that. Sometimes, a new perspective or pattern of thought evolves, which was brought on by a recurrence of events during the day.

When I start digging into this raw material – often unconnected or disjointed – it takes shape as things that one of my fictionalized alter-egos, Jack, Jim, or maybe Mike – might say, do or have a strong opinion about.

Writing from the Gut?

In short, it’s a chain reaction: gut, sensory experience evokes a thought or a theme, which finds resonance inside my current cast of characters, until one or more scenarios begins to form.

This whole process happens in my skull, with often little or no input from outside parties. It’s like writing inside of a cocoon. Research comes later, when I realize that I’ve painted myself into a corner – when I don’t understand a particular aspect of what I’m describing – or if I’m dealing with things and places, rather than people.

Working this way is largely solitary, and I wonder if or how this process may limit me.

Most of my favourite writers are dead.

I’m largely ignorant of “the book market” or popular writers, save for a have dozen of the biggest, most famous names. I’m not up on new fiction, period. Most of my favourite writers are dead. Raymond Chandler. Dashiell Hammett. John Steinbeck. O. Henry.  Ernest Hemingway. All dead.

A few writers I like are still kicking.

Canadian crime/adventure author, Brad Smith. I love his blue-collar humour and crime tales. His voice sounds so familiar to me.

Douglas Coupland. I loved Generation X, and I loved Microserfs even more. I relived my own tech bubble meltdowns reading Microserfs. Life After God was pretty good too. (I’m puzzled as to why Coupland needs his own Roots clothing line. Oh well…)

Elmore Leonard. His is a tough, contemporary voice, that reminds me of how much of our cop/crime fiction we get from TV shows like Law and Order.

But, here’s the thing… I’m selfish.

I read often – almost all the time, but I’m really much more interested in writing my own stuff than in reading someone else’s stuff. What does that mean? Does that mean I’m insensitive to readers and writers who aren’t me? Is it Art School all over again, where no project is as fascinating to you as the one you’re currently working on? It’s taken about 14 readings for me to see my own novel, Owe Nothing, in anything resembling an objective light.

I don’t really know. I suppose all I can say is that in time, I will see my audience more clearly, and when I do, I should listen to them as carefully as I can.

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Life: Connecting the dots between my Parents and Groucho…

This post from my personal blog connects the dots between my folks and Mr. Groucho Marx, who’s image and sayings were part of my parent’s vocabulary, and now, my own.

The human mind is amazing in its ability to associate, relate and synthesize.

I’m going through a “Groucho phase”, reading about Groucho’s life, and watching Marx Brothers movies on DVD.

While that’s going on, two significant dates from my personal life have come and gone: the anniversary of my late Mother’s birth, and Father’s Day, a natural time to think about my late Dad. I missed them both this year.

Anyway, this post from my personal blog connects the dots between my folks and Mr. Groucho Marx, who’s image and sayings were part of my parent’s vocabulary, and now, my own.

Mum’s Birthday, 2010: Connecting the dots between my Parents and Groucho…

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New Home, New Look, New Approach

Officially, here it is:

My new fiction website is launched!

ejohnlovebooks.com is the new focal point for my works of fiction, including Owe Nothing, my novel about Jack Owen’s life in Vancouver.

On my new site, I’ve tried to provide you with an introduction to myself and my background, both as a writer and as a designer. Of course, there are descriptions of my first novel, Owe Nothing, including reviews from readers.

This site is built around the WordPress blogging platform, which means that it will always stay well-organized, be easy to search and navigate, and be easier to keep updated with new information.

Now, to get the word out, and make ejohnlovebooks.com into  the destination that it needs to be!

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